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Aftermarket Analysis Group

DesRosiers Automotive Consultants offers a full range of information products and services for companies involved in the automotive aftermarket such as parts manufacturers, oil companies, warehouse distributors/buying groups, vehicle manufacturers, wholesalers, mass merchandisers, dealerships, all levels of government, associations and all other organizations in the automotive aftermarket.

CVIOC (Canadian Vehicles in Operation Census)

The structure of the Canadian fleet is a driving factor for the parts and service industry as well as a predictor of new and used vehicle sales. The CVIOC database is an annual census of total light vehicles registered in Canada. The data is available at many geographic levels and vehicle descriptions are available down to full engine detail with safety restraint.  DAC has been supplying the industry with light vehicle registration data for decades.  The registration data is collected annually from each of the provinces in July.  Vehicle information is decoded from the VIN for all registered light vehicles in Canada. 

The CVIOC provides detailed vehicle counts through a variety of different geography windows.  Regardless if your business needs are by province, FSA or other markets, CVIOC provides the detailed information to understand the light vehicle fleet currently on the road in Canada.  DAC specialises in analysing and exploring the implications of changes in the vehicle fleet for our clients.  Our reports provide analytical depth in reviewing the implications of changes in the fleet for your business.  With the vehicle population identified, servicing your consumers has become simplified. 

For more information, please contact DesRosiers Automotive Consultants at 905 881 0400.

Local Market Size Analysis

DesRosiers Automotive Consultants pulls together key elements of various research areas to develop a market sizing package that summarizes trends and dynamics in the market.  Our market sizing is accomplished by combining data from the DesRosiers Light Vehicle Study (LVS), the CVIOC (registration database) and various other industry sources.  The LVS, is DAC’s annual survey of consumer maintenance habits conducted by DesRosiers.  It provides, among other data, replacement rates, DIY and DIFM percentages, channels share for both and consumer expenditure.  The CVIOC provides vehicle counts.  The two in combination with DAC’s experience in the automotive market allow us to provide an understanding of the size and structure of the market and of key industry dynamics. 

Highlights of our market sizing capabilities are as follows:

  • market size (both in units and dollars)

  • market structure

  • competitive share analysis by outlet

  • market dynamics

  • distribution share analysis

  • historical analysis

This can be done for a wide range of aftermarket product areas, including all major maintenance and repair categories.  Mass merchandisers, warehouse distributors, wholesalers, manufacturers and dealerships use the CVIOC annually as a tool for business planning.

For more information, please contact DesRosiers Automotive Consultants at 905 881 0400.

Parts Popularity Program

DesRosiers assists aftermarket suppliers in matching their part number catalogues to the CVIOC database, and exploring the implications of key market trends. This merging of two databases results in a detailed coverage report by product SKU numbers that will list the popularity of the manufacturers' products within a given area. These reports may include both the number of applications in operation as well as the estimated market size and outlook.  DAC has repair rate data that details a part’s manufacturer true market potential in any given area in Canada and also provides a two year forecast market size by part number. This is a widely sought after tool for inventory management, based on DAC’s unique positioning within the Canadian automotive sector.  A custom designed software package for accessing the data is also available with the merge.

For more information, please contact DesRosiers Automotive Consultants at 905 881 0400.

Scrappage Analysis

The DesRosiers scrappage analysis shows registration trends by model year for individual makes over consecutive data years. It is used on the parts and service sides to track the lifespan of a vehicle for the purpose of inventory planning. The analysis can easily be tailored to follow the life of any particular model on the road today.

For more information, please contact DesRosiers Automotive Consultants at 905 881 0400.

 

 
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